Role: Lead Designer & Developer
Agency: UCO
Scope: Brand Creation, Logo Design, Name Development, UX/UI Design, Web Development

Project Overview

DRIVE Eyewear was a brand created entirely from the ground up, starting with the concept of a sleek, performance-focused eyewear line. Our goal was to develop a unique, high-performance eyewear brand that would appeal to active individuals and outdoor enthusiasts. This project involved creating not only the visual identity and logo but also coming up with the brand name and ensuring the website perfectly showcased the product’s quality and innovation.

Results

DRIVE Eyewear launched with a strong, cohesive brand identity that stands out in the competitive eyewear market. The sleek logo, modern website, and thoughtfully crafted name positioned the brand as a premium, performance-driven eyewear option, driving strong initial sales and building brand recognition.