Role: Lead Designer & Developer
Agency: AccelM
Scope: Brand Identity, Logo Redesign, UX/UI Design, Web Development
Project Overview
The goal was to create a brand and website that reflected Dead Ringer Hunting’s commitment to high-quality, reliable gear while highlighting the unique design of their products. The logo was inspired by the innovative look of the product, and the website was designed as an engaging, informative platform for hunters.
Results
The logo and website established Dead Ringer as a modern, recognizable brand. The website now serves as a central hub for their hunting community, driving awareness, engagement, and sales. With this identity, Dead Ringer expanded to become a national supplier, featured in retailers like Dick’s, Walmart, and Cabela’s.